Harvard Business Press

Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior

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Learn the science of predicting and changing human behavior with data-driven techniques. Master behavioral data science.

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Additional information

Additional information

Authors

Sandra Matz

Publisher

Harvard Business Press

Published On

07-01-25

Language

English

Identifiers

google:uDvwEAAAQBAJ, isbn:9781647826321

ISBN

9.78165E+12

Format

epub

Size (MB)

6.70 MB

Rating

โญ๏ธโญ๏ธโญ๏ธโญ๏ธโญ๏ธ 4.9

Description

ย Data Driven Human Behavior

Data Driven Human Behavior is the core of Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior โ€” a groundbreaking course designed to unlock the mysteries of human decision-making through the power of data analytics, neuroscience, and behavioral science. This course helps you understand why people make certain choices and how these behaviors can be predicted, influenced, and optimized using data-driven insights. Ideal for marketers, psychologists, and business leaders, it bridges the gap between human intuition and machine intelligence.


Course Description

In a rapidly evolving digital world, understanding human behavior is more critical than ever. This course explores the science and psychology behind human actions and integrates cutting-edge data analysis tools to interpret and influence decision-making patterns. Youโ€™ll learn how to collect, analyze, and use data to predict behavior in real-world contexts โ€” from marketing campaigns to leadership strategies.

Throughout this program, youโ€™ll discover how data scientists and behavioral experts collaborate to decode human motives and shape outcomes. Youโ€™ll explore the latest findings in cognitive psychology, AI-driven predictive analytics, and social behavior modeling. With a balance of theory and practical application, this course empowers learners to leverage human data ethically and effectively.

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What Youโ€™ll Learn

  • Fundamentals of behavioral science and data analytics
  • Predictive modeling of human decision-making
  • AI and machine learning in behavioral prediction
  • Data visualization techniques for behavioral insights
  • Ethical frameworks in behavior manipulation
  • Real-world applications in marketing, HR, and social influence

Requirements

  • Basic understanding of statistics and psychology is recommended
  • Access to a computer with internet connectivity
  • No prior coding experience required, though beneficial

About the Publication

Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior is a comprehensive learning program developed by experts in data analytics and behavioral psychology. It offers a unique interdisciplinary approach that combines scientific rigor with practical strategies for understanding and influencing behavior. Published by ExperTraining Download, this course is designed for professionals who want to gain a competitive advantage by mastering the science of human prediction.


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This course gives you the insights and skills to analyze, predict, and transform human behavior using scientific and data-driven methods. By the end, youโ€™ll have the tools to influence decision-making ethically, craft smarter strategies, and become a true โ€œMindmaster.โ€


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Additional information

Authors

Sandra Matz

Publisher

Harvard Business Press

Published On

07-01-25

Language

English

Identifiers

google:uDvwEAAAQBAJ, isbn:9781647826321

ISBN

9.78165E+12

Format

epub

Size (MB)

6.70 MB

Rating

โญ๏ธโญ๏ธโญ๏ธโญ๏ธโญ๏ธ 4.9

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